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Web Hosting Requirements
In scouting for a web hosting company, always ensure the disk space and amount of traffic needed.

Amount of Disk Space
The requirement of a small or medium web site is between 10 and 100MB of disk space.
When looking at the size of HTML pages, you will notice that the average size is very small - smaller than 1K. But looking at the size of the pictures used within the pages, you will often find them several times bigger than the page itself.
5 and 50K of space on the server is the expected consumption of each HTML page which is dependent on the use of images or other elements that may consume disk space. Read more...
Web Hosting Issues - Overselling and Unlimited Bandwidth
One of the most controversial topics surrounding web hosting is the practice of overselling bandwidth, and rightfully so. The practice of overselling has enormous potential for disaster – ask any webmaster who has ever woken up to a cold, unforgiving “Bandwidth Exceeded” message where his or her site should be. The risk of such outages is all too real, and the cleanup effort for network bandwidth outages is a long and arduous process.

Unfortunately, it is a risk that every webmaster must take. The nature of the web hosting business does not allow you to eliminate the risk, only to mitigate it to the best of your ability. In this article, we’ll explore the relationship between overstated bandwidth claims and website downtime. As a professional webmaster, you have a responsibility to balance cost and risk when choosing a web hosting plan. This article aims to clarify the pros and cons of one of the most common risky practices so that you can make a more informed decision when choosing your web host. Read more...
Hiring a Custom Web Site Designer
Hiring someone to build or promote your website costs considerably more than building it yourself, but it can be a good way to quickly get your site online and start doing business, especially if the site you intend to build is relatively complex or you need to implement an e-commerce solution. Obviously, if you decide to hire a custom website designer, then you will want to make sure the website designer specializes in the skills you require. That means learning to ask the right kinds of questions – both of yourself and your candidates. Read more...
Important website design features
Home Page
Home page should clearly indicate what the site is about. Provide top level navigation on the first page, your logo, and tell to the visitor what he can found on your web site. Your home page should be informative, and should call your visitor on action. Home page is the place where the visitor decides what he will do, click on some of your links, or leave the site. If you have a discount, or if you offer some free service in attempt to make a contact with potential customers, make sure to provide link to that service on your home page. Read more...
Hiring a Custom Web Site Designer
Blog - Web Hosting
Hiring someone to build or promote your website costs considerably more than building it yourself, but it can be a good way to quickly get your site online and start doing business, especially if the site you intend to build is relatively complex or you need to implement an e-commerce solution. Obviously, if you decide to hire a custom website designer, then you will want to make sure the website designer specializes in the skills you require. That means learning to ask the right kinds of questions – both of yourself and your candidates.

There are three primary types of small business website designers and developers:

- Custom Website Designer – These are typically individuals with a great deal of creative talent who specialize in the look and feel of your website. Custom Website Designers will typically focus on user interface issues, but will not venture much past the HTML of the site. Most designers will not do heavy programming or get involved in business processes or e-commerce. You can typically find good website designers for small business in the $25 - $40 per hour range. A typical small business website may cost somewhere between $2500 and $5000 to design, and you will be responsible for writing the site’s content.

- Web Developer – These folks are typically more expensive than website designers and may or may not be able to assist you in the user interface design or “look and feel” of your website. They focus primarily on the programming and development of more complex websites and web-based applications. You will want to bring in a developer if your site requires building a custom database, you plan to have some sort of specialized functionality that you can’t purchase off the shelf from your web hosting company, or you need to implement an e-commerce solution, and you don’t feel comfortable with doing it yourself. Custom Web Developers will charge between $35 and $100 per hour depending on the type of service you require and how large the project is. A very basic e-commerce site will cost at least $10,000, with more complex sites running much higher..

- Search Engine Optimization Specialist – Search Engine Optimization (SEO) and Search Engine Marketing are both hot markets right now with lots of snake oil salesmen who would love to take your money. A good Search Engine Optimization specialist will be able to show you examples of sites that he or she has optimized, and demonstrate how that optimization has led to increased traffic and sales for their clients. You can expect to pay monthly retainers between $500 and $2500 for a competent SEO. Those that charge less are probably not giving your business enough attention. With SEO the true test of ability is results. You should start to see improvements in your site’s positioning within 90 days of bringing on a Search Engine Optimization expert. It isn’t good enough to be “ranked” on some particular term, you are hiring these people to bring in qualified traffic.

So, depending on the type of website you are putting together, and what sort of help you think you’ll need, you may work with several different types of consultants. The most important thing is to try to identify your needs up front and plan the site as thoroughly as possible. Believe me, web developers and designers make a lot of money off of entrepreneurs who do not plan out their sites well enough in advance. The changes and redesigns can quickly add up to quite a bit more than what the sites would have cost if they had been planned out correctly from the beginning.
 

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