Articles

Cheap Web Hosting - How to Minimize Costs
There are several steps you can take to help minimize costs with a web hosting package. Some require some effort on your part while others are simply a matter of common sense. No matter what your particular needs are, you'll likely find that there are companies out there offering web hosting with those needs in mind.
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Cheap web hosting - what exactly does it mean to you
No, ‘cheap’ is not necessarily a bad thing (well, not always), but when it comes to a services industry as competitive and with as thin margins as the web hosting industry, customers better watch out. Hosts offering ‘low-cost’ services tend to offer the world for Rs. 900 per year but, usually fail to deliver even the most basic of services. Surprised? I’m not. Let me explain some basics for the benefit of the vast majority who would still be unsure as to what I’m rambling about.
A “web host” is a company (well, most like to think of themselves as such but that’s a whole new article) that is in the business of procuring bandwidth (internet connectivity) and servers (glorified computers) with the intent to re-sell the same, in smaller bits, to people who need storage space for their e-mails and websites. Read more...
Common Problems With Shared Web Hosting
Most webmasters on the net today are familiar with what the industry calls "shared" web hosting accounts. A shared hosting account is where you rent a small amount of space on a server which is shared among many other users.
This is a cheap way to get started online but it has many disadvantages - you will encounter email delivery problems because of spam complaints against other sites on the same server. You will find your site's grinding to a halt when someone else does some heavy database work on your server. You might even find your site going down because of a denial of service attack against someone else hosting hacking or piracy related material on your server (these type of sites attract antisocial elements!) Read more...
Changing Web Hosting Providers
Every webmaster cringes at the thought of moving hosts. Like moving your home it can be messy and sometimes problems arise. But if you follow these simple steps, your move will be less painful.

Backup Backup Backup
If you've been diligent with your backups, you've got a lot of insurance to fall back on yet always make the latest backup. If you haven't, before you do anything else, do a backup now. Backup anything and everything you can and don't forget your database if your site relies on it. Save at least 2 copies and store them separately. One for you to work with, and the other as an archive. Do not underestimate how easy it is to copy over these files as you make changes or simply mess it up. Read more...
The Value Of a Good Domain Name
Blog - Domains
There have been companies that have paid millions of dollars for a domain name. What could be the reason for such spending?
A domain name, the www.yourdomainname.tld (tld is the com, net, org, etc..), can be one a huge asset when it comes to Internet marketing. Companies have been known to pay literally millions of dollars for a domain name. Why? It's because domain names have become a huge business for making money from the Internet.

There are people out there that have nothing better to do, than to sit around and buy up all of the domain names they can think of. Some are just obsessed with owning Internet real estate, while others are investing in their future. Yep, it's an investment. Why? Well, because they may have the domain name that you want bad enough to pay them more than what they paid for it. Right now, the average domain name sells for about ten bucks from a domain registrar. You can find them cheaper, and you can certainly find them much more expensive. However, if you find a domain that nobody is in possession of, you can pick it up at just about anyplace that sells domain names for under fifteen dollars.

What makes a domain so valuable?
Suppose you are selling squares. Would it make a lot of sense to have a domain name of www.circles.com? It probably would not. The reason is, those people came to that site expecting to find circles. Imagine their disappointment when all you had to offer was squares. However, what if your domain name was www.squares.com? Now you're cooking with grease! Think of all of the people that would simply type your name into their address bar, without ever even using a search engine. People have somewhat come to expect the domain name of a website to be relevant to its content. I know, I know, what about Google and Yahoo, or any other big name that has a domain that has nothing to do with its content. Well, that answer is simple. It's called "Branding." Branding is when a name, regardless of its typical meaning, because valuable. Usually branded names are small, and easy to remember. That is what helped them to become more popular. Quick, think of a guy's name. Was it something like John, or Bob? Why wasn't it Sebastian, or Ebenezer? It is because our simplistic little minds like to keep things simple. We cherish simple things in life, and we remember them more easily. Domain names are no different. We remember the small simple ones, and besides, they are easier to type. That is all part of branding, and unless you are lucky enough to get a hold of a name like that, and have the dough to sink into marketing it, you should probably stick to a name that describes you website's content. That's why domain names are so valuable. People buy them up, and resell them to us to make a profit, because a good name is hard to come by.

How do we choose the right domain?
First, decide if you are going to attempt to compete in the branded name market, or if you are going straight to a name that makes sense for your website. If you are going for the branded name, more power to you, and good luck buddy! However, if you are going to get a domain that is relevant to your site, take a little time and sit down to find a website that sells domain names. What ever you do, don't rush into anything. Spend some time and get a domain that will not only fit your website, but also be easy on your visitors. they won't remember really long names, and may have a hard time remembering the ones with a lot of hyphens.

Choosing a domain name for a website is tricky business. The value of that domain name will be placed squarely upon the results you get in traffic from it. Search engines play a large role in the value of a domain name. They can make or break your online presence. If a search engine considers your domain name to be relevant to your website, then that search engine may give more search results to your site. If your website does not bring in traffic, perhaps you should look at such things as the domain name. Domain names that are too long, have too many words, or are just plain hard to remember will rely on links to get traffic to your. If you can pick a relevant domain name, one that is easy to type and remember, you will not only get traffic from backlinks, but also traffic generated by the domain name. That is how you can place a value on a domain name. If it brings traffic to your site, it is priceless, and you should hang on to it. Remember the guy sitting at home waiting to buy it? He will be watching you, I promise.
 

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